Email marketing is the art and science of getting people interested in your business by communicating with them via email updates.
We’ve all received emails from various brands and businesses. Sometimes we get special offers, or news about the latest happenings. Other times, it’s just regular newsletters and article updates.
Irrespective of what the content of the email is, if we’re really interested in the brand, we tend to click a link on the email and land on their website.
Now imagine thousands of such emails going out and people clicking on the links inside… That’s the number of potential website visitors you can get in […]